In order to make sure your social media videos and photos display correctly on each platform, you must use the correct aspect ratio, dimensions, and technical requirements for each platform.

Below you can find the media and text limits supported on Planable:

Instagram:

  • Image:
    Maximum Aspect Ratio: 1.91 / 1
    Minimum Aspect Ratio: 4 / 5

  • Reels:
    Maximum Aspect Ratio: 9 / 16
    Minimum Aspect Ratio: 9 / 16
    The maximum duration for Direct Publishing: is 90seconds
    Minimum Duration: 3 seconds
    Maximum Width: 1080,
    Maximum Height: 1920

  • Video post:
    Maximum Aspect Ratio: 16 / 9
    Minimum Aspect Ratio 4 / 5
    The maximum duration for Direct Publishing: is 59 seconds

  • Video story:
    Maximum Aspect Ratio: 9 / 16
    Minimum Aspect Ratio: 9 / 16
    The maximum duration for Direct Publishing: is 90 seconds

  • First Comment:
    Text: max: 2200, min: 0
    Hashtags: 30
    Mentions: 10

  • Captions:

    Text: max: 2200, min: 0
    Hashtags: 30
    Mentions: 20

Facebook:

  • Video Post:
    Maximum Size: 100000MB
    Maximum Duration: 20*60 seconds
    Minimum Width: 120
    Minimum Height: 120
    Maximum Aspect Ratio: 4

  • Captions:
    Text: max: 63206, min: 0
    Hashtags: 999,
    Mentions: 50

  • Image:
    Maximum Size: 25MB
    Minimum Size: 0MB

Google Business Profile:

  • Image:

Maximum Size: 25,
Minimum Size: 0.01024, // MB
Minimum Width: 250,
Minimum Height: 250

  • Video Post:
    Maximum Duration: 20 * 60 (seconds),
    Maximum size: 1GB

  • Captions:

Text max: 1000, min: 0
Hashtags: 999,
Mentions: 999

  • Offer captions:
    Title maximum length: 50
    Details maximum length: 1000
    Terms&Conditions maximum length: 1000

Linkedin:

  • Captions:
    Text: max: 3000, min: 0

  • Video post:

    Minimum Duration: 3 seconds

    Maximum Duration: 30 * 60 seconds

    Maximum Size: 1000 * 1024 * 1024, 1GB

    Thumbnail Maximum Size: 2MB

  • Image Post:

Maximum Size: 25MB

Minimum Size: 0MB

Youtube:

  • Captions:

Text max: 5000, min: 0
Hashtags: 999,
Mentions: 999

Title maximum length: 100

  • Video post:

Maximum Duration: 20*60 seconds
Maximum Size: 2GB
Maximum Thumbnail Size: 2 MB

Twitter

  • Captions:

    Text max: 280, min: 1
    Hashtags: 999,
    Mentions: 999

  • Video Post:

    Maximum Size: 512 MB
    Minimum Duration: 0.5,
    Maximum Duration: (2 * 60) + 20,
    Minimum Width: 32,
    Minimum Height: 32,
    Maximum Ratio: 3

  • Image Post:

    Maximum Size: 15 MB,
    Minimum Size: 0,

  • Gif post:

    Maximum Size: 15,
    Minimum Width: 4,
    Minimum Height: 4,
    Maximum Width: 2048,
    Maximum Height: 2048,
    Maximum Frames: 350,
    Maximum Pixel Count: 3 * 10 ** 8

TikTok

  • Captions:
    Text max: 2200, min: 0
    Hashtags: 999,
    Mentions: 999,

  • Video Post:
    Maximum Duration: 180,
    Minimum Width: 16,
    Minimum Height: 16,
    Maximum Size: 4000000000

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