In order to make sure your social media photos display correctly on each platform, you must use the correct aspect ratio, dimensions, and technical requirements for each platform.
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Below you can find the Image and text limits supported on Planable:
Facebook:
Image Publishing
Maximum Resolution: 2048x2048 pixels.
Supported Formats: JPEG, PNG, GIF (non-animated), and TIFF.
Aspect Ratios: Wide range to fit various post types, typically from 9:16 to 16:9.
Image Publishing
Maximum Resolution: 1080x1080 pixels for square images. Instagram supports images up to 1080 pixels in width if the aspect ratio is between 1.91:1 and 4:5.
Supported Formats: JPEG is preferred for its balance of quality and file size.
Aspect Ratios: Supports a range of aspect ratios from 1.91:1 (landscape) to 4:5 (portrait). Square images (1:1) are fully supported.
Text Publishing
Character Limits: Up to 2,200 characters per post, but Instagram truncates captions after 125 characters in users' feeds.
Carousel Publishing
Instagram also supports carousel posts through its API, allowing multiple images and videos in a single post.
Maximum Images/Videos per Post: Up to 10.
Resolution and Format: Same as single image/video posts.
Aspect Ratio: All media in a carousel must have the same aspect ratio.
X (Twitter)
Image Publishing
Maximum Resolution: 4096x4096 pixels.
Supported Formats: JPEG, PNG, WEBP (non-animated), and GIF (animated and non-animated).
Aspect Ratios: From 2:1 to 1:1, with 16:9 recommended for optimal display.
Text Publishing
Character Limits: Up to 280 characters.
Image Publishing
Maximum Resolution: 7680x4320 pixels.
Supported Formats: JPEG, PNG.
Aspect Ratios: 1.91:1 for sponsored content, with other types supporting 1:1.
Text Publishing
Character Limits: Up to 1,300 characters for posts.
Image Publishing
Maximum Resolution: High resolution recommended.
Supported Formats: JPEG, PNG.
Aspect Ratios: 2:3 recommended for Pins to ensure optimal display.
Text Publishing
Character Limits: Descriptions can be up to 500 characters.
Google Business Profile
Image Publishing
Minimum Resolution: 720x720 pixels.
Supported Formats: JPEG, PNG.
Aspect Ratios: 1:1 required for profile photos; other images may have more flexibility.
Text Publishing
Character Limits: Up to 1,500 characters for posts.
TikTok
Image Publishing
TikTok does not Image publishing throught API
Text Publishing
Character Limits: Video captions can be up to 100 characters.
YouTube
Image Publishing
Thumbnails must be 1280x720 pixels.
Text Publishing
Character Limits: Titles up to 100 characters, descriptions up to 5,000 characters.
You can see a list of the media limitations for each platforms below: