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Audience Insights
Audience Insights
Noa Lupu avatar
Written by Noa Lupu
Updated over a week ago

Introducing Audience insights

We're excited to announce the launch of Audience insights within the Planable Analitycs view!

This feature provides a comprehensive view of your follower's location, age and gender,

Available Platforms:

It's available only for Instagram professional accounts, LinkedIn company pages, and TikTok Business accounts.

Follower Location Distribution

This is a graphical representation of the world map for the country of provenience of your followers.

Hovering your mouse over the highlighted country will show you the number of followers from that region.

Top countries

The geographic distribution of your followers by their countries. The percentages are based on the top 45 countries. The selected date range does not apply to this chart.

Top cities

The geographic distribution of your followers by their cities. The percentages are based on the top 45 cities.

Gender distribution

The distribution of your followers by gender, based on the user-provided information in their profile. The selected date range does not apply to this chart.

Age

The distribution of your followers in each age group, based on the user-provided information in their profile. The selected date range does not apply to this chart.

To access this section, you will have to have Planable Analytics enabled for the selected page.

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